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JCDecaux Airport
Web Design / Print Design / Video Animation / Illustration /
Web Banner / E-shots / E-sigs / Social Media materials /
Presentations Design
The people that pass through the airport make up a unique audience group unlike any other that can be reached through traditional media. Flying regularly for business and leisure, these affluent influential travellers are in a unique mind-set whilst at the airport, making them more receptive to advertising messages, and most importantly, more willing to act on them.
To gain a better understanding of this valuable and complex audience, JCDecaux Airport conducted a typology analysis which broke it down into 5 unique segments: The Global C-Suite Executives, The Global Jet Setters, The Millennial Business Elite, The Cool Connected Trendsetters and The Innovative Tech Pioneers.
The people that pass through the airport make up a unique audience group unlike any other that can be reached through traditional media. Flying regularly for business and leisure, these affluent influential travellers are in a unique mind-set whilst at the airport, making them more receptive to advertising messages, and most importantly, more willing to act on them.
To gain a better understanding of this valuable and complex audience, JCDecaux Airport conducted a typology analysis which broke it down into 5 unique segments: The Global C-Suite Executives, The Global Jet Setters, The Millennial Business Elite, The Cool Connected Trendsetters and The Innovative Tech Pioneers.
30 seconds loops videos build for Twitter
One video for one fact